Huge thanks to those who’ve tested out IRIS! — my new tool for solo consultants to elevate your LinkedIn visuals and attract your best clients.

I’ve heard positive comments on:

• the directness of IRIS’s feedback
• the detail in her justifications
• the approachable suggestions she makes for improving both the concept and the execution of your visuals

And thanks to those who reported a couple error messages — I think I’ve debugged those. If you hit an error, refresh/resubmit typically works.

Haven't tried out IRIS yet? It’s a simple interface.

1/ Open IRIS (beta)​

2/ Upload one of your recent LinkedIn visuals (or a draft of a new one)

3/ Tell IRIS ‘what you do’ as a soloist

4/ Then ‘Get Your Critique’ through the lens of your ideal client

That’s it!

IRIS will evaluate your visual against the same framework I use in my client sprints (Instant, Resonant, Insightful, Spark).

Then provide you with two suggestions to take your visual to the next level.**

And in case you’re asking, “Why can’t IRIS just recreate your visual for you?”

Well, because that’s how we got into the slop-ditch to begin with.

Sometimes you want a tool to do the work for you.

This is not one of those times.

IRIS is built to help you think more deeply and intentionally about what you’re putting in front of your clients.

And clarify your own thinking along the way.

A clear visual, after all, is a product of a clear POV.

​Take a spin, and let me know how IRIS works for you.

All feedback welcome, by email, or via the anonymous form on the site.

💡

-Wes

**And yes, IRIS burned Simon Sinek’s signature 'Start With Why' framework, mainly because she thought I was simply regurgitating it, for attention.
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Good eye, IRIS!