Friend, peer (and Lightbulber!) Liam Curley put out a thought-provoking email this morning about focusing on what actually moves the needle in your business.

And ignoring everything else.

I won’t steal his thunder - it’s a short 3-min read - but it’s a great reminder as we go into end-of-year to take stock of where your energy went, and a call to invest deeply in substance over superficiality.

If you haven’t been introduced to Liam’s work, he’s a fellow let’s-make-sense-of-your-expertise savant who helps expert consultants become ‘Undisputed Authorities’.

His archive is worth a visit, and his YouTube channel is a satisfying rabbit hole.

You can start with last month’s video about the power of a visual framework.

(See why I like him? 🙂)

💡

-Wes