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đź’ˇ The Lightbulb

đź’ˇ Resisting yesterday's romance


A funny thing happens when you discontinue a service.

Some phantom leads show up.

Seemingly a perfect fit for yesterday’s service.

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Like an old flame returning for a second chance.

You remember the good times.

The rose without the thorns.

And consider taking them in.

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Remember you’ve moved on for a reason.

To focus on new services that better leverage your time, energy and expertise.

Services that accelerate your loop, not slow it down.

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Say thank you.

Share your new direction.

Then, refer them to a trusted peer.

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Be appreciative. Be graceful. Be helpful.

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đź’ˇ

-Wes

đź’ˇ The Lightbulb

A daily email about monetizing your corporate expertise. Give me ~1 minute a day, and I'll help you turn what you know into your most differentiated and lucrative asset.

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