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💡 The Lightbulb

💡 The AI rabbit hole + Seeking pilot participants!


Did you play around with the ICP/niche analysis ChatGPT prompt yesterday?

(I’ve left the prompt and sample output here)

If you ran it, you would’ve gotten an impressive, if not lengthy, customized analysis of potential lanes to explore for your consulting business, using my A-P-I framework.

If you got that far, your curiosity likely took hold and you continued to refine the analysis:

  • Add more potential client types
  • Drop a few that you now see are likely dead-ends
  • Add more comparison factors
  • Ask it to optimize for revenue, company size, length of expected sales cycle, etc.

Just a few more prompts and some formatting got me to this expanded niche analysis for our hypothetical ‘Emily’:

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And while this is all highly stimulating and mostly useful, sooner or later you hit a saturation point where you’re drowning in generated insights.

Keep going, and you’ll end up in the same state of decision paralysis you were trying to escape.

This is no different that Googling an answer for something and ending up even more confused at the end of an hour-long rabbit hole.

So by all means, use these tools to invite divergent thoughts.

This is precisely the time to scratch that itch to cast a wide net.

But remember your objective:

--To converge on a short-list of client types (ICPs)

--Move on to validating them in the real world

--And ultimately select one, decisively.

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There’s always another prompt to try. But time is still ticking.

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Speaking of...

Sneak Peek: The ‘Niche Finder’ Sprint

Still feeling stuck finding your lane? Have these recent frameworks and tools resonated with you, but you could use a hand applying them?

Later this month, I’m piloting a new, hyper-focused sprint to pull this all together. In just a few 1:1 sessions, we’ll pinpoint your genius zone, identify your niche + ideal client profile, and harness a little AI magic to accelerate the process.

I’ll be looking for 4-6 people who are ready to hop in quickly to get clarity.

Curious about the pilot? Email me and say 'Niche Finder' and I'll send you the details.

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💡

-Wes

💡 The Lightbulb

A daily email about monetizing your corporate expertise. Give me ~1 minute a day, and I'll help you turn what you know into your most differentiated and lucrative asset.

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