Every person I talk to who’s considering a move into independent consulting has unique expertise.

And if you recall the first email I sent you, you’ll remember that I believe you can build a business around anyone’s unique expertise.

So, typically, initial strategy calls quickly gravitate toward:

• “What would I sell?”
• “How can I get clients?”
• “Will I make enough money?”

Sometimes, they go straight to logistical questions:

• “Do I need an LLC?”
• “Do I need a website?”
• “What about health insurance?”

I could talk about these kinds of questions all day, but pretty quickly, I pump the brakes and zoom out to pose an often-overlooked question:

“Are you entrepreneurial?”

This might seem like a silly question.

Like asking a potential nanny if they like kids.

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But most people are surprised by the blunt question. And they pause.

Some even giggle, perhaps because they’d like to automatically answer ‘yes’ but now genuinely wonder.

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Now, by ‘entrepreneurial,’ I don’t mean ‘have you started a business before?’ — that’s certainly not a prerequisite.

Instead, I mean, quite practically, do you have evidence that self-employment is a good fit for you?

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At the end of the day, we’re talking about making an intentional, profound change to:

How you’ll earn an income…

How you’ll talk about yourself…

How your mornings will look…

How you’ll redesign your life.

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If you’re going to entertain this massive shift, shouldn’t you take a beat to consider whether you’re cut out for it?

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Over the next few days, I’ll suggest some angles through which you can work through this question on your own.

Newbie or veteran, I hope the exercise will provide reflection, clarity, and confidence.

💡

-Wes