Your prospect will listen to you about what you know.

Perhaps they'll trust you based on what you’ve done.

But they'll become a client based on what you see:

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The core problem.

The moving parts.

The avoidable traps.

The path to solution.

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Do you have a crisp articulation of how you see your ideal client’s painful problem?

Resumes and stray insights are great.

But it’s your signature POV…

Immediately applicable to a client’s context...

That will motivate them into action, with you.

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💡

-Wes

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Crafting your Signature POV is a central feature of my 'Wayfinder' and 'First Mile' 1:1 coaching services
​Check out the sneak peek site before these redesigned services go live tomorrow, and book a free exploratory call if you'd like to discuss further.

Coaching slots are open now for December and January starts.