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đź’ˇ The Lightbulb

đź’ˇ Kindling for your signature POV


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So how do you get started on your intellectual headshot?

Remember it’s just a visual representation of your signature POV and to get there, think about three components:

  1. A common problem or misunderstanding in your domain
  2. Your unique take
  3. How you’d guide people in a different direction

Nothing coming to mind? Try these prompts as kindling:

  • What’s a common question people come to you with?
  • What’s a repeated issue you’ve seen in your corporate or consulting work?
  • What’s that approach that you tried to get support for repeatedly in corporate and kept getting brushed aside?
  • What’s the monologue you repeat over and over when in intro conversations, on podcasts, or during sales calls?

Put another way - what’s the topic that you get started talking about and can’t stop.

The one where you say “thanks for coming to my TED talk” once you run out of breath.

Find that, and chances are your signature POV is nearby...

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đź’ˇ

-Wes

đź’ˇ The Lightbulb

A daily email about monetizing your corporate expertise. Give me ~1 minute a day, and I'll help you turn what you know into your most differentiated and lucrative asset.

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